The Consumer Education Project of Milk SA and the National Osteoporosis Foundation of SA (NOFSA) launched the “Rediscover Dairy for Bone Health” campaign in 120 selected supermarkets nationwide on the 17th October 2011. The purpose of this campaign was to alert the South African public to the risks of osteoporosis and how to prevent this degenerative bone disease.

Consumer Education Project of Milk SA receives an international award in Parma, Italy, at the World Dairy Summit of the International Dairy Federation.  It was announced on 18 October 2011 that the Consumer Education Project of Milk SA was awarded first prize in the category “Best Consumer TV/cinema advertisement or social networking marketing campaign” as well as the first prize in the category “Best generic marketing campaign”.

New Dietary Guidelines to help make healthier food choices and confront obesity: 2010 Dietary Guidelines for Americans

Dietary advice is a controversial topic and the way the message is conveyed to consumers often invites debate

Athletes such as rugby players, boxers, and track and field athletes often include resistance exercise in their training schedules